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A food craving can be described as an intense and sometimes uncontrollable desire for a specific food. This desire can leave a person unsatisfied until they have tasted that particular food.
New research suggests it may be possible to turn off the pleasure feelings we experience from eating specific foods, reducing cravings.
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Research revealed that the brain's underlying desire for sweet can be removed by manipulating the neurons in the amygdala. By manipulating the connections to the amygdala, we might lack the basic emotional reaction to taste.
It's like eating your favorite chocolate cake, but not gettin...
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Food cravings occur in the same regions in the brain as memory, pleasure, and reward.
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A good night sleep and a helathy morning routine is what I work on constantly.
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They are an intense desire for a specific food. This desire can seem uncontrollable, and the person's hunger may not be satisfied until they get that particular food. We usually feel cravings for junk foods and processed foods high in sugar, salt, and fat.
Food cravings occur in the same regions in the brain as memory, pleasure, and reward.
Eating specific foods which were consumed in our early years can evoke powerful and emotional memories, lying dormant in our subconscious for decades. This is possible even if the food was first relished at an early age, which we cannot recall any memory of.
Example: Eating a certain f...
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