Remember the basics of storytelling - Deepstash

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How to Tell a Great Bedtime Story

Remember the basics of storytelling

Every story should have a beginning, a middle, and an end. Every story should also include a conflict and a resolution.

If you need a bit of help, folk tales can be an excellent source material to save you the mental effort of coming up with an original story. Stories from "Aesop's Fables" such as "The Tortoise and the Hare" enable children to visualize the characters and relate to them, and the morals are things any kid can understand. Also consider telling your own stories, particularly from your childhood, as they have a special resonance with your children.

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Stories create “sticky” memories

...by attaching emotions to things that happen. That means those who can create and share good stories have a powerful advantage over others.

Facts and figures and all the rational thi...

Start with a message
First, settle on your ultimate message; then you can figure out the best way to illustrate it.

Every storytelling exercise should begin by asking: Who is my audience and what is the message I want to share with them? 

Each decision about your story should flow from those questions. 

Use personal experiences
The best storytellers look to their own memories and life experiences for ways to illustrate their message. 

Think of a moment in which your own failures led to success in your career or a lesson that a parent or mentor imparted.

There may be a tendency not to want to share personal details at work, but anecdotes that illustrate struggle, failure, and barriers overcome are what make leaders appear authentic and accessible.

Matthew Luhn

“When you share a personal, professional moment where you’ve changed in a positive way, you inspire people. That's..."

Matthew Luhn
Closing A Hiring Pitch

Bring the hiring pitch home with personal stories that show how people authentically live out your company’s mission. Pixar’s films often start from a real, personal story.

Your company’s big-picture mission might be inspiring, but it’s not necessarily personal. You can make it more personal by peppering your pitches with personal anecdotes about ways that you’ve changed.

Feeding Interest With The Promise Of Change

After you’ve hooked your audience/candidate, you need to catch their attention and get the story moving by animating it with change and transformation. In Pixar’s movies, that change isn’t just about reversals of fortune—they’re about personal transformation.

Great stories promise to change the life of the protagonist who we imagine ourselves to be, if not our own. In light of that, recruiters should focus on how candidates’ lives will change—not just their day-to-day tasks, but also how the new role will change the way they feel. 

The Three Phases Of Life Transitions
The Three Phases Of Life Transitions

In the face of a crisis, we feel chaotic and out of control. The transition comes in three phases:

  1. The Long Goodbye, in which we see our old self go.
Identifying Emotions During Life Transitions
  • Be aware of your emotions such as fear, sadness and shame.
  • Writing down your feelings or doing certain rituals or activities to cope up with the loss is a great way to transition your life.
  • A ritualistic gesture becomes a statement and a metaphor for your emotions to take a physical form.
The Process Of Letting Go

Shedding of something we have long clung to, like a certain mindset, delusion, habit or dream, is part of the messy middle.

It clears the unwanted parts of your life, creating space for something new to blossom.