On decision making

•  Keep it simple when you're writing to someone who is really upset. Sometimes, the best thing to do is to send a simple email saying, "No, we can't do that."
• Avoid using too many independent clauses in a sentence. Independent clauses are parts of a sentence that express a co...

A database of business executives, consultants, professors, and students was given the same unfamiliar pricing-strategy problem.

• Generally, the I-already-knows and the Now-I-Knows tend to be older males.
• The I-don't-knows tend to be somewhat younger.

Imagine recording decision-makers' solutions to a competitive-strategy problem using four categories:

1. Now-I-know
2. I-already-know
3. I-don't-know
4. I-guessed

The Now-I-know and the I-already-know are very confident while I-do don't-know and t...