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What makes someone a good communicator?
Aristotle identified the 3 elements of great communication as:
- Ethos
- Pathos
- Logos
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5.22K reads
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Ethos
It is your Credibility.
- People should believe what you say.
- They must trust you to know what you're talking about.
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1.56K reads
Logos
You need to give people a reason or logic behind what you say.
- Facts do not speak for themselves, sadly, because if they did, that would save a lot of time.
- So, you need to package data & facts in such a way that peop...
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1.34K reads
Pathos
It is an emotional connection with your audience.
- It is the reason why people will believe that what you are telling them will matter to them. It will be relevant to them.
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1.19K reads
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Other curated ideas on this topic:
3 elements of a persuasive presentation
... that are core to making it a success, according to Aristotle: Persuasion requires appealing to ethos (trust), logos (intellect), and pathos (emotions), no matter who your audience is.
The art of presenting ideas
Aristotle’s distinction between three aspects of rhetoric:
- Your logos or logic: your reasons, the facts of the matter as you see them.
- Your pathos or emotional appeals to listeners.
- Your ethos, your identity or posture
Building Presentations Stage 2: Arrangement
In this stage, we’ll marshal our old friends ethos, pathos and logos to craft and structure what we want to say. Flintoff encourages us to focus on what he calls “Really Interesting Proofy Evidence Stuff”, creating an outline or summary of the main argument and how it’ll...
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