Changing People’s Minds: Cognitive Conversation Approach
When the opposition is logical and the detractor has many rational and practical counterarguments, one has to go for a cognitive conversation.
- One needs sound, logical arguments while making a good presentation, just like a lawyer.
- One has to set aside any emotion and use pure reasoning.
- It helps to make the other person believe that both parties are on common ground.
The Flip Side: Don’t expect long-term conversion or everlasting support.
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