How the availability heuristic misleads us - Deepstash

How the availability heuristic misleads us

There is no real link between how memorable something is and how likely it is to happen. In fact, the opposite is often true. Unusual events stand out more and receive more attention than commonplace ones. As a result, the availability heuristic skews our perception of risks in two key ways:

We overestimate the likelihood of unlikely events. And we underestimate the likelihood of likely events.

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