Curated from: North Star Podcast: Hosted by David Perell
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The most successful companies these days arenât creating content, theyâre curating it.
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711 reads
Founders & startups fail when they try to solve problems theyâre not connected to or havenât personally experienced.
For a product to be viral, the founder has to:
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If you work really hard at something, you can achieve great things. New York embodies that for sure. Everyone here is dreaming, everyone here is doing. You pull anyone over on the street and theyâll tell you what theyâre excited about and what theyâre moving towards.
At the end of the day, if someone really has a vision and theyâre serious about it, I think you have to be in the middle of everything to make it work. In places like New York, San Francisco, and LA⊠youâre just surrounded by all of these like-minded people.
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So many of the brilliant, creative minds of our generation came from Tumblr. Creative directors at massive companies, and people running their own agencies, all recognize themselves as Tumblr kids.
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If you decide to build a startup but canât relate to the problem, youâll constantly be spending time on market research. But, if you can relate to the problem, YOU ARE the market research (and the customer).
Often, your intuition can tell you things that would be impossible to measure with data
When looking for a co-founder, find someone who has the skills that you lack.
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A framework for assessing ideas:
If you and your co-founder both agree on an idea, one of you should still play devilâs advocate (even if youâre a solo founder, try coming up with several reasons why the idea might, in fact, be a bad one).
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Before I even present an idea, I have run it through the wash⊠and I try to kill it. And if that idea is still with me a few days after, itâs probably time to raise it.
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You donât have to be an engineer anymore to build a software company. You just have to know how to give explicit details and draw a sketch of what you want â then, you can hire someone to build it.
However, one of the best skills you can learn is coding. Coding and petroleum engineering jobs will be some of the last to be automated by AI.
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You donât have to be completely original to succeed in life:
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