Personalizing is the best way to make people want to convert. You can do this through understanding who your users are and how to personalize/contextualize their paywall.

💎 Paywall personalization and discounts

Implementing server-to-server notifications to check on the status of a user has been very complex, and a lot of beginners choose not to do so. This prevents them from leveraging the marketing tools and winback offers it brings.Apple introduced StoreKit2, which facilitates understanding the state of the user (subscribed, cancelled, etc.). However, it’s only for iOS 15+ users and you still have to support StoreKit for previous versions.

💎 StoreKit2

<div _ngcontent-serverapp-c47="">Audio Player</div>In this episode, I interview Jean François Grang, CEO @ Purchasely about mobile app subscriptions. We covered topics such as:<UL><LI>why are subscriptions all the rage right now</LI><LI>how much effort it takes to implement subscriptions</LI><LI>he gave his advice on how to implement subscriptions</LI><LI>Is Apple/Google/Amazon's cut from the store worth it</LI><LI>How to A/B test paywalls</LI></UL>=============Bio===============Jean François Grang is the CEO of Purchasely. He was one of the first 500 developers on the iPhone SDK beta program. He has developed multiple award-winning apps including The Explorers which received the Best Apple TV app Worldwide in 2019. IN his agency he developed many apps until he wanted to solve the “pain in the apps” that are subscriptions.Twitter: @jfgrang LinkedIn: https://www.linkedin.com/in/jeanfrancoisgrang/=============Links============== Purchasely: https://www.purchasely.com

Jeff from Purchasely shares insights on subscription apps!

In this episode, I interview Jean François Grang, CEO @ Purchasely about mobile app subscriptions. We covered topics such as:why are subscriptions all the rage ...

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Technology & The Future

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Computer Science

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Leadership & Management

In this episode, I interview Jean François Grang, CEO @ Purchasely about mobile app subscriptions. We covered topics such as:

<ul><li>why are subscriptions all the rage right now </li><li>how much effort it takes to implement subscriptions </li><li>he gave his advice on how to implement subscriptions </li><li>Is Apple/Google/Amazon's cut from the store worth it </li><li>How to A/B test paywalls </li> </ul>

Jean François Grang is the CEO of Purchasely. He was one of the first 500 developers on the iPhone SDK beta program. He has developed multiple award-winning apps including The Explorers which received the Best Apple TV app Worldwide in 2019. IN his agency he developed many apps until he wanted to solve the “pain in the apps” that are subscriptions.

Twitter: @jfgrang LinkedIn: https://www.linkedin.com/in/jeanfrancoisgrang/

=============Links============== Purchasely: https://www.purchasely.com

The podcast for SaaS CEOs who want to create a mobile app version of their service.

💎 Paywall personalization and discounts

💎 StoreKit2

Sylvain Gauchet's ideas are part of this journey:

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