Kaleb 's Key Ideas from EntreLeadership
by Dave Ramsey

An entrepreneur focuses on starting a business, while leaders tend to be focused on keeping a business going. 

The entreleader is a combination of entrepreneurs and leaders. They lead a start-up company to grow into a thriving business.

Your dream is the start of your business’s success. But you also need to ensure that you’ve set a clear plan for achieving it.

• For dreams to become a reality, we need to divide the vision into clear goals on what to achieve. Using Management by Objectives, or MBO can help to keep your team on the right path.
• Decide on the type of goals with each team member, then create a clear deadline for the goal.
• Accountability is essential.

Without a clear plan for what you want to accomplish, you will not achieve your goal. A simple to-do list can keep you on the right path.

When you look back to the tasks completed, you will see that you’ve done a list of meaningful tasks.

An essential part of your business is a good marketing strategy.

However, forming a strong marketing strategy is a learning process. You might not succeed initially, but you can learn from your failures and adapt your strategy accordingly. By doing that, you will keep getting better.

A good sales team will convince your customers to buy your product.

Sales are not about tricking people into buying your product. It is about giving people a positive experience by showing them that you care about their needs and providing appropriate information about how you can fulfil those needs. If you can earn their trust, it is more likely that they will become a customer.

Debt weakens your company and puts it at risk of failure. Unfortunately, the majority of small companies fail because of cash flow problems.

Create an emergency fund to avoid the temptation of going into debt. Save extra cash to cover your business or yourself in times of unexpected difficulties.

Every EntreLeader recognises the importance of earning the respect of employees. If you treat your employees with respect, they’ll repay you with loyalty and productivity.

• Reward your staff accordingly for their work. Rewarding your team fairly will make them feel appreciated and motivated.
• Staff incentives like commissions or profit-sharing will make them even more motivated.