Explore the World's Best Ideas
Join today and uncover 100+ curated journeys from 50+ topics. Unlock access to our mobile app with extensive features.
Wood is a versatile material. You can build almost anything out of it. But you shouldn't. Wood is great for some things (big, flat surfaces like a tabletop) and poor at others (weight-bearing structures like legs). Steel, however, is great for structure due to its strength, but it makes for a poor tabletop.
Every material is good at something and poor at something else.
To honor a material is to celebrate its unique properties and use its strengths.
2
52 reads
Software and mobile devices are two kinds of "materials" that tech companies operate with.
We believe we can build anything with them. But, like wood, each of them has grain. Some things are easy to do and others are difficult. Move with the grain, and you can unlock amazing experiences. Cut against the grain, and you will struggle.
It's on us to honor them and match real customer needs with what a platform and device can deliver.
2
40 reads
IDEAS CURATED BY
CURATOR'S NOTE
We can unlock new product experiences only by leveraging the strengths of the technology we use
“
Learn more about creativity with this collection
Essential product management skills
How to work effectively with cross-functional teams
How to identify and prioritize customer needs
Related collections
Similar ideas
10 ideas
6 Best Task Management Software to Boost Productivity
productive.fish
2 ideas
2 ideas
Demystifying the hackathon
mckinsey.com
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates