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Prominent researchers have analyzed the pros and cons of TikTok as a channel for receiving medical advice - specifically when it comes to lower back pain.
It is found that social media is useful and important in the medical sphere: awareness.
First-person confessional content by influencers on TikTok can raise awareness for those who may have experienced similar situations, which can have a comforting or eye-opening effect.
Just because a theory or medical occurrence isn't yet integrated into mainstream medicine doesn't mean it's wrong or incorrect
Viewers can be susceptible to inaccurate medical advice on these digital channels when they are experiencing pain that is not getting better, haven't visited a doctor, and continue to cycle through these videos in the hope of an answer for healing
Shorter formats make it harder to discuss complex, nuanced topics and answer difficult health questions
Red Flags Extremes:
Content beginning or ending with a disclaimer encouraging viewers to see or consult with a medical professional is a safer bet.
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