3 Customer Experience Breakdowns That Buyers Hate - Deepstash

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Buyers only hear from you when you want something

Buyers only hear from you when you want something

  • All too often, the only time customers hear from a salesperson is when they clearly have an agenda
  • Give your buyers credit, and be a resource to them always, not just when there's something for you to gain from it.

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When customer requests are ignored

  • If a customer or prospect makes a request of any kind, do your best to accommodate them. If you can't, acknowledge their request, let them know you've tried to fulfill it.
  • Use a content experience platform so you can organize, tag and access your content easily and quickly whenever a specific content request is made.

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36 reads

There's friction with your content experience

There are many shades of friction, but three, in particular, can sour your customer's experience fast.

  • Trouble accessing the content you share. Maybe you send a link that leads to an error or a landing page that won't load.
  • Sending a great piece of content at the wrong time. Timing is crucial.
  • Unclear next steps. If your content is high quality and helps a buyer to see that they want to work with you, it should be immediately obvious how they can do so.

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29 reads

CURATED BY

jessicadelgado

Medical sales representative

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