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In the early days, with no money or network, founders need to do everything.
Flush with passion, the challenge at this stage is knowing how to channel energy into results.
To graduate from the hustle phase, spend 70% of your time on sales.
Reading too many (or the wrong) business books encourages founders to focus on the wrong things.
There is no timetable for success, and hustlers understand this. They are willing to work hard, from morning to night, until they reach their goal.
You've proven that this idea has legs. Now how can you optimize your offering and your processes?
Begin building processes to produce repeatable results. Establish KPIs/ OKRs so that a quick snapshot can give insights into the health of your business.
Ready for scale, founders need to delegate. Probably delegating is the hardest phase because it requires putting your ego aside and empowering others to perform, but, most often, the person appointed to a task ends up being more effective.
Many bootstrappers get stuck in this phase because it's uncomfortable relinquishing control.
It's difficult to shake the desire to "protect" what we've built.
It usually unfolds like this...
With a fully functioning team, you need to add management to replace yourself.
It's challenging because it's expensive, risky & will remove you from the day to day.
But it's essential to pave the way toward giving the company what it needs:
You've built a product with demand, attracted talent & built systems.
The power of influence can't be overstated.
Put your heart, mind, intellect and soul even to your smallest acts. This is the secret of success.
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