Cognitive Bias for a better User Experience - Deepstash
Cognitive Bias for a better User Experience

Cognitive Bias for a better User Experience

Curated from: Design Chit-Chat with Borrys Hasian

Ideas, facts & insights covering these topics:

5 ideas

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2 reads

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Cognitive bias category

Cognitive bias category

  • Remember & Store
  • Meaning
  • Act & Decide
  • Filter & Select

see each of them here: Wikipedia

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2 Types of Designer

2 Types of Designer

Implicit

Using the cognitive bias because they understand the common concept (unconsciously applied).

Explicit

Using the cognitive bias with the ability to present the theory and decisions of cognitive bias that is being used.

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Framework to apply cognitive bias.

Framework to apply cognitive bias.

  • Task - what is the specific task you want the user to do?
  • Future - Define the objectives and signals
  • Identify - what is the problem and what are cognitive biases that are causing/relate to the problem?
  • Find out - cognitive biases that can be used (helper) and needed to avoid (trouble maker)
  • Design - brainstorming and finding solutions

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Digging through Fitt's Law

It states that making buttons bigger can generate better success-click.

There's a concept rely on this:

To achieve the intended impact/vision/goals, what aspect can we "change"?

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Additional concept of applying the cognitive biases

Additionally, you can understand these concepts:

  • Know user goals/objectives/problems
  • How the current problem relates to cognitive bias?
  • What cognitive biases are the trouble marker?
  • What cognitive biases could be the helper?
  • How might we improve the experiences based on previous understandings?
  • Validate - Does the solution works better?

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IDEAS CURATED BY

CURATOR'S NOTE

It helps us apply cognitive biases as one of the ways to solve problems.

Idham 's ideas are part of this journey:

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