The BEST Way To Get Rich in 2024 (Billionaire Secrets) - Deepstash

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Why Codie is on YouTube

Why Codie is on YouTube

  • Worked on Wall Street but got tired of managing money just for the rich
  • Wants to teach ownership to push back against corporate power
  • Mission is creating 100,000 business owners


425 reads

5 Ways People Get Rich

5 Ways People Get Rich

  1. Inherit money
  2. Marry into money
  3. Get Fortune 500 executive job
  4. Start asset management firm
  5. Build or buy business (Codie's focus)


426 reads

Growing a Business

Growing a Business

Need "3 Ps" at each stage

  • Persona - Know your target customer intimately
  • Product - Create leveraged products solving acute needs
  • Promotion - Get happy customers to promote you


  1. Get to $1M Revenue: Perfect the "3 Ps" above
  2. Scale to $10M Revenue
  3. Grow to $100M Revenue


363 reads

Keys to $1M Revenue

Keys to $1M Revenue


  • Deeply understanding WHO your serve
  • Name and depict ideal customer avatar
  • Write promotional "love letters" to them


  • Make product a "painkiller" solving acute need
  • Productize service for leverage, recurring revenue


  • Systematically generate online reviews
  • 12% of customers leave reviews that heavily influence buying


336 reads

Actionable Information

Actionable Information

  • Push back against corporate power: the game of ownership is the only way to counter bureaucracy
  • Have at least 2 sales people/processes to scale a business
  • Implement recurring revenue models like subscriptions 
  • Name and visually depict target customer persona
  • Systematically generate online reviews


315 reads


Codie Sanchez provides a compelling step-by-step framework for growing from $0 to $1 million in revenue. While simple in concept, execution takes tremendous work, but doing so builds real wealth and wherewithal to drive change.

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