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You donât close a sale, you open a relationship if you want to build a long-term, successful enterprise.
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While these sales rake in short-term revenues, they raise concerns about profitability and sustainability. The constant price wars and heavy discounting may not be a long-term win for retailers.
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Every contact we have with a customer influences whether or not theyâll come back. We have to be great every time, or weâll lose them.
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Itâs not about having the right opportunities. Itâs about handling the opportunities right.
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CURATOR'S NOTE
Have you ever wondered why e-commerce giants like Flipkart, Amazon, and global platforms pull out all the stops for events like Big Billion Days, Great Indian Festival, and Black Friday? Itâs not just about discountsâitâs a calculated strategy balancing consumer psychology, competition, and market economics. Letâs break it down.
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