What Animal Crossing can teach us about marketing and product development - Deepstash

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What Animal Crossing can teach us about marketing and product development

zapier.com

Marketing And Product Development Taught By A Blockbuster Game

Animal Crossing: New Horizons sold 13 million copies in six weeks, making it one of the most popular games of modern times. The universal, de-stressing nature of the game contrasted with what 2020 unleashed at the same time in the month of March.

One of the first marketin...

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The way Nintendo worked on the issues, glitches and other problems it encountered and solved it quickly provides us another lesson: Listening to the end-user and prioritizing the features or the changes based on user feedback.

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Nintendo restricted players who have bought the ‘Switch’ console which plays the hit game, to only be able to create one island. This has been a controversial restriction, but has enabled more sales of the console.

The lesson here is to provide something for free but add revenue-cr...

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