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The one story we tell ourselves about homeownership is it is a path to a more stable, equitable future. The idea is that it is a responsible decision that requires commitment and hope. It is center...
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Even if you are hardly aware of it, music can be surprisingly powerful.
Researchers have found that it can affect:
It is also known as music design, music consultancy, or as part of a broader package of experiential design or sensory marketing.
The work involves creating distinct, compatible musical identities for brands.
Muzak, a brand of background music, set the template for background music. It played in retail stores and other commercial premises and sold itself on the basis that it could increase productivity in workplaces.
Muzak's template for background music persisted for decades. The music was a balm to ease awkward silences and to encourage and brighten the mood.
Millennials who claim to be ‘self-made’ get support from their parents and in some cases, enjoy the privilege too, but are reluctant to admit the same. They have to show the world that they are abl...