Your copy needs to focus on what sets you apart, or your unique value proposition. Your UVP should be laser-focused on explaining why you are the right fit for your specific audience.
You don’t have to be good at everything. Rather than focusing on all the amazing things you do, take the time to settle on what really sets you apart.
Then focus on that in your copy.
93
189 reads
CURATED FROM
IDEAS CURATED BY
Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!
The idea is part of this collection:
Learn more about writing with this collection
How to create a successful onboarding process
Why onboarding is crucial for customer retention
How to measure the success of onboarding
Related collections
Similar ideas to Stress Your UVP (Unique Value Proposition)
Marketing needs to be laser-focused on generating leads that fit your ideal customer profile in order to reduce churn. We do this because it is inevitable that some poor-fit leads will still be generate and passed on to the sales division.
Questions to guide with vetting:
To get comfortable with change, shift your focus. Are you focusing on what you know and what is in front of you? Instead, focus on what you still need to discover.
What we don’t know is far greater than what we do know. Every week we put plans into place t...
Expected Valued Methods are based on the value you expect a given hour of work to create in the long-run. This method can help you make strategic decisions about where to spend your time.
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates