Employer branding
Your employer brand is your company’s reputation as an employer and reflects the values that make up your culture. Employer brand also describes the added value your company brings to employees, such as great benefits, career development, and work-life balance.
It is what current and prospective employees think about your company as a place to work. It encompasses how you market your company to job seekers and how you frame your messaging and culture to internal employees.
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The best employer brands
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