Most successful businesses didn't start with an obvious business that they could build to a huge scale.
It is always someone who started something that close relations thought was a dumb idea. Then the person made it only for a few people before it spread. For example, every podcast launched started with less than 100 listeners. These listeners then told other people, who told other people. That is how it spreads.
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Seth Godin explores how to find your market.
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The idea is part of this collection:
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Time commitment to get started: Medium
Type: Abstract
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