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Gratitude branding

Gratitude branding

Gratitude has been repackaged and sold by personalities like Oprah, Arianna Huffington and Richard Branson who are touting the benefits of feeling grateful as a universal remedy for everything.

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MORE IDEAS FROM THE SAME ARTICLE

Gratitude, the feeling of being thankful, is known to increase wellbeing, with studies showing that it:

  • Protects from stress and depression
  • Makes relationships more fulfilling
  • Promotes better sleep
  • Increases mental toughness
  • Decreases worry
  • Impro...

Gratitude is a natural feeling humans are equipped with, and the problem arises when there is more of ingratitude in society.

To have the capacity to feel gratitude, you must be able to receive and accept something helpful or good from another person. It helps if this is something you see h...

Many people do not have the capacity to feel gratitude easily as they have only seen neglect, abuse, and deprivation their entire lives.

To feel gratitude, you need to actually receive something good and helpful from someone, so that the emotion naturally arises.

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Gratitude: Personal And Interpersonal

  • The year gone by has made practising gratitude popular, promoting it as an instrument to enhance one’s personal wellbeing.
  • Gratitude is a complex and interpersonal emotion that feels incomplete by itself and has to have an addressee, a specific person other than oneself.
  • B...

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Things you feel grateful for

Identify 3 things that you feel grateful for and appreciate about your life.

These things can be based on the past, present, or future. No category or thing is too big or small to appreciate, however, being specific might be helpful.

...

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10 Behaviors for Happiness

  1. Let go of the need for specific outcomes
  2. Define your own success and happiness
  3. Fully commit to the things that make you happy
  4. Be grateful for what you already have
  5. Say “I ...

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