Rule 1: Offer an empowerment promise
When you start to speak you need to grab (and keep) your audience's attention.
An empowerment promise is a simple statement that clearly explains what the audience can learn from you and why they should care. Use an empowerment promise to explain to your listeners exactly what you can teach them, how they will benefit, and why it's important.
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Your success in life depends on your ability to speak, your ability to write, and the quality of your ideas -- in that order. No matter how amazing your ideas are, no one cares unless you can convey them in a clear, compelling manner -- and with emotional intelligence. To become a highly skilled communicator, whether you're an entrepreneur, business owner, or leader, these 10 rules will help you
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Cite examples
When you speak about an idea or process to your audience, you know exactly what you're talking about. But the audience doesn't.
These concepts can be very abstract without concrete examples to illustrate. Give them examples, and you'll keep their attention.
The GLAD Rule Works For Conversation Too
This approach can be used in general conversation, too - not just in formal presentations.
The crux of it is keeping it simple, compelling, and audience-focused.
Why would they want to listen? What will they get out of it? If you make the the case cl...
Simple Framework to Follow When Giving a Speech
- Attention-Getting Introduction - Use something that will quickly grab your audience. A quote, story, question, or statistic
- Preview - Tell your listeners what's coming in your speech.
- Points 1 Through 3 - branch out your topic and include some evidences o...
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