Bias Towards The Individual
Stories built around individuals provide relatability and a sense of being in the shoes of the people involved, living in the narrative.
Our tendency to give a ‘face’ and a story to a group or collection of people made us invent a dominant leader of the group, like the President, or the Team Captain, or the Monarch.
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Bandwagon Bias
It occurs when you adopt a belief just because more people hold that belief. This bias can lead to groupthink, which is the tendency for group members to over-conform to a leader.
Many work meetings become unproductive due to bandwagon bias and groupthink because team members don’t f...
Survivorship Bias
It is the tendency to focus on successful narratives of influential leaders, who offer promising insights backed with credibility.
These people become ‘Opinion Leaders’ due to the fact that society focuses on individuals and loves to hear a narrative, and these people off...
Relating To The Characters
Stories cater to our Ego. A listener puts himself in the shoes of the protagonist of a story, and an idea is given emotional heft and sturdiness.
The more we are able to relate to the central character, the more engaging, effective and memorable a story narrative becomes.
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