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Create memorable writing

With so much content on the internet, few get noticed. When you do get noticed, it's another accomplishment to have your words read. But you only really build a career as a writer when your audience remembers you.

Clichés seldom create memorable writing. One cliché won't ruin your writing but ensure you are using them sparingly and with intention.

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Using clichés

Using clichés

Clichés are a quick way to express familiar concepts. Because your brain heard the phrase many times, it knows the meaning without thinking about the writer's intention.

But the danger is that one cliché makes the rest of the writing seem lazy or low-quality and cause you ...

54

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Clichés and the mental associations we make

For example:

Matt took the first sip, volunteering to be our guinea pig.

Matt took the first sip, volunteering to be our laboratory mouse.

In the first sentence, we don't visualise the guinea pig. It is only in the second sentence that we 'see' the ...

44

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alanaff

Travel aficionado Writer. Passionate social media geek. Reader.

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But the danger is that one cliché makes the rest of the writing seem lazy or low-quality and cause you ...

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To build a habit of daily writing, try to get three pages of writing done every day. It can be about anything and it’s important that you write all without editing or censoring.

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