Why'd a star employee quit? The truth may be on TikTok - Deepstash
Why'd a star employee quit? The truth may be on TikTok

Why'd a star employee quit? The truth may be on TikTok

Curated from: fastcompany.com

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The Star Employee Is Gone

The Star Employee Is Gone

More than 4.5 million Americans quit their jobs in November and, in the arsenal of resources corporations will tap into to understand this attrition and stem the bleeding, creator-based social media platforms have become increasingly important.

Because, while LinkedIn remains the internetā€™s bastion of polite society and Glassdoor its anonymous complaints department, many leaversā€”especially Millennials and Generation Zā€™ersā€”are turning to TikTok and YouTube to publicly air their grievances.

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Leaving The Companies And Giving Reasons On Social Media

Google, Facebook, multi-level marketing companies (MLMs), and ā€œThe Big 4ā€ management consulting firms are also popular targetsā€”with alumni skewering their former employers in extensive, detailed, no-holds-barred, direct-to-camera testimonials.

Meanwhile, on TikTok, shorter-form [#iquit] hot takes range from earnest to emotionalā€”sometimes even veering into mockery.

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106 reads

Public Bridge-Burning

Back in the nascent days of social media, when non-disclosure and non-disparagement clauses were par for the course, one-on-one exit interviews were the extent of employee feedbackā€”and, for better or for worse, poor experiences were relegated to the realms of industry gossip.

Fast forward to today, an era in which many startups havenā€™t invested in developing robust human resources departments, but everyone can have a voice on far-reaching publishing platforms, and, well, this is what happens.

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Public Platforms For Decompressing Emotions

When employees turn to public platforms instead of internal resources to vent frustrations, oftentimes itā€™s because they donā€™t feel safe to do so within their organizationsā€”and they hold back, even when they already have one foot out the door.

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Exit Interviews

Exit interviews are designed to tell employers why the employee is leaving and whether the company can do something to retain them or prevent others from leaving.

But when you talk to employees, the popular narrative is: ā€˜When it comes to exit interviews, the general rule is if you donā€™t have anything nice to say, donā€™t say anything at all. You donā€™t want to burn bridges, you donā€™t want to create grievances. The risk of offending people is just too high, and thatā€™s a missed opportunity.

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Psychological Safety

There is absolutely no replacement for a candid, one-on-one conversation with employees. We get infinitely more valuable information when we sit with folks one on one.

But in order to have a meaningful conversation, you need to build trust and psychological safety, so people will tell you what is really on their mindsā€”or youā€™ll never get meaningful feedback that will allow you to iterate.

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From Transactional To Relational

So how can employers flip the scriptā€”especially during the ā€œGreat Resignationā€, when retaining talent has become increasingly difficult? By taking a closer look at corporate culture.

As employeesā€™ preferences continue to evolve toward a more values-centric, work-life balance, companies must follow suitā€”and switch from a transactional to a relational workplace.

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The Bottomline

The pandemic has sparked a movement among employees where theyā€™ve come to expect more from their jobsā€”they want fulfilment, flexibility, and support in various forms. When they donā€™t get those things from their employers, they resign.

Employers need to pivot to a new way of thinking about the workplaceā€”and to create inspiring workplaces where people can thrive.

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IDEAS CURATED BY

tucker

ā€œNo one can whistle a symphony. It takes a whole orchestra to play it.ā€ - one of my favourite quotes about teasm, by Luccock

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