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ETHOS3

The Boomerang Effect

The Boomerang Effect

ethos3.com

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The Boomerang Effect

The boomerang effect happens when you deliver a message hoping to produce a certain response or reaction, but the reaction turns out to be the opposite of what you had hoped it would be.

Some of it stems from a natural desire not to conform. For those w...

  • Understand what you are asking: this means understanding your message from the perspective of the audience. And then, it’s creating a targeted and effective message based on that understanding.
  • Soften your delivery when the content is tough: If the c...

We can all be better communicators and presenters and humans when we remember:

  • We don’t like messages that remind us we aren’t in control.
  • We don’t like to feel pressure to conform.
  • We need tough messages to be delivered calmly.
  • We...

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