To Come Up with a Good Idea, Start by Imagining the Worst Idea Possible - Deepstash

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To Come Up with a Good Idea, Start by Imagining the Worst Idea Possible

hbr.org

To come up with a good idea, star with the worst idea possible

Wrong thinking is when you intentionally think of the worst idea possible — the exact opposite of the accepted or logical solution— and work back from those to find new ways of solving old problems.

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