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ASMR, explained: why millions of people are watching YouTube videos of someone whispering
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ASMR: The tingling sensation
ASMR is a personal, individual experience, with very little science behind it. People enjoy a deeply relaxing whispering video or a role-play, which gives them a tingling sensation on the back of ...
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Having ASMR
People get tingles through different kinds of sensory inputs.
Some people find out at an early age that they feel a therapeutic high when they are touched or tickled and love the attention th...
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ASMR Videos
Thousands of creative videos can be found on YouTube for ASMR.
They mostly involve soothing visuals and sounds, like someone whispering a story in the microphone, or using something seemingl...
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ASMR in the news
ASMR is a growing creative outlet with millions of viewers and followers.
Reddit has a subreddit on it with 130,000 subscribers. The New York Times, Washington Post, and BuzzFeed have covered...
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ASMR for relaxation
Similar to people liking cat videos or political debates on the internet, ASMR, which is a newly discovered 'likeness', makes people relax and at ease.
Watching someone whispering to re...
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The Future of ASMR
ASMR will most likely remain a niche for a number of people on the internet since not everybody experiences it.
But there are some technological advancements that could greatly advance ASMR....
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Autonomous sensory meridian response - ASMR
ASMR is an emotional state that some people experience when they hear, see, and feel certain "triggers," such as whispering, delicate hand movements, and light touch.
...ASMR: Common triggers
ASMR typically emerges in childhood. When people find out that ASMR is a "thing", they often report that they thought everyone had the same experience or that it was unique to them.
Common triggers include soft touch, whispering, soft-speaking, close attention, delicate hand movements, and crisp sounds. Situations that induce ASMR are often a combination of these triggers, such as getting a haircut or watching someone complete a mundane task.
Brain tingles
One study showed that periods of ASMR tingling were associated with increased activation in brain regions involved in emotion, empathy, and affiliative behaviors.
Other studies show that people with ASMR have less distinct and more blended neural networks, suggesting that ASMR could happen because of a reduced ability to suppress emotional responses that we obtain from our senses.
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#Slime
Slime, a Do-It-Yourself Gooey toy, is taking social media by storm. Instagram has around 5 million posts tagged with #slime, while certain influencers like Karina Garcia (considered the pioneer in ...
Gooey Money Maker
Slime lovers are also selling their versions of slime online on platforms like Etsy. Viral Instagram videos serve as a marketing tool for small slime businesses. YouTubers doing slime videos make thousands of dollars in sponsorships deals.
ASMR
Autonomous Sensory Meridian Response (ASMR) refers to a sensation which is like a combination of a tingling sensation, pleasure and relaxation. It is a relaxed trance-like state which has been associated with the crackling, popping and squishing sounds of slime videos, providing an insight into why these videos are popular.
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Dalgona coffee
Over the past few weeks, as many of us retreat inside, dalgona coffee has become an online global coffee trend.
Tutorials and posts are displaying the making of dalgona coffee, which ...
A new drink
Unlike a latte or a cappuccino, in which the froth comes from aerated milk, the fluffiness of dalgona coffee comes from the coffee and sugar itself.
Dalgona coffee was almost nonexistent until January 26 this year. A Korean YouTuber posted a clip where he uses a mixer to whip coffee, sugar, and water into a foam so thick it looks more like frosting or caramel pudding and then dollops it onto a glass of milk.
The coffee trend
Because people are called to stay indoors, and many cafes are closed during the outbreak, people are more open to trying out this drink at home.
The simplicity of the recipe makes it popular. Most people have sugar and instant coffee in their pantries. It is also fun to see everyone make their own version of a recipe and share their experiences.