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Hurricanes used to be tagged with random numbers, sometimes latitude and longitude numbers, and other times they were named after the place where they came ashore.
Now, the World Meteorological Organization (WMO) coordinates with the National Hurricane Center and give every tropical cyclone (hurricanes and typhoons) short, simple names.
Names are easier to remember than numbers and technical terms. It is easier for the media to report on, and for people to pay attention to, than if a hurricane was named, for example, Hurrican Two.
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