Ideas from books, articles & podcasts.
First, think about how you might explain a topic to your friend:
1. Metaphors are workhorses of description that intrigue your audience and help you win new readers. They allow you to paint a picture beyond corresponding adjectives and nouns.
For example, “A freshly paved tar road enveloped the night sky” is far more vivid to read than “the night sky was...
Most people are short on time and attention. That means you only get one chance to capture their hearts and win new readers.
By injecting details and your personality into your writing, you’re able to open the door to connect with your readers and encourage...
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