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Master marketing with Jeff Perkins' practical insights to avoid common pitfalls and succeed.

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Become a successful Growth Hacker by learning these 10 powerful ideas.

"Obviously Awesome" reveals how mastering product positioning can make or break your business, guiding you to stand out in a crowded market with clarity and confidence.

Craft your brand’s story to resonate deeply, connect emotionally, and build lasting loyalty. (The real author name is Bernadette Jiwa).

If you have to read just one book about mastering Business Growth Hacking, this should be it.

Shaan Puri shares some of his marketing insights for building a small "attention empire" from scratch.

Discover how behavioral economics can improve your life, from decision-making to self-control.

The Paradox of Choice explores how too many options can lead to anxiety, indecision, and dissatisfaction.

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