5 Tips for Building an International Sales Team
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You may learn about a country from online research but firsthand experience gives you a feel for what the local culture and marketplace are like.
Most work can be done remotely, but it is also good to plan for the complexities of travel.
Good training is done during the onboarding process and thereafter at regular intervals.
Locals need more training on product knowledge, while ex-pats will need training around the local market and culture.
When creating an international team, be aware of the necessity of cultivating an internal team culture.
The different languages, cultures, and experiences can increase the strength of your team.
Implement a plan and track the results, then study the results. Keep the principles and processes that work and discard the rest.
There will always be limitations and room for growth, and by setting high standards, you could set yourself up for success.
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