Learn more about moneyandinvestments with this collection
How to analyze churn data and make data-driven decisions
The importance of customer feedback
How to improve customer experience
âDonât be afraid to say no to projects. Prove that youâre serious about specialization by turning down work that falls outside your area of expertise. The more people you say no to, the more referrals youâll get to people who need your product or service.â
60
487 reads
If you focus on doing one thing well and hire specialists in that area, the quality of your work will improve and you will stand out among your competitors.
54
414 reads
Relying too heavily on one client is risky and will turn off potential buyers.
 Make sure that no one client makes up more than 15 percent of your revenue.
54
379 reads
52
287 reads
âTo sell your business, you need to demonstrate to a buyer that you have a sales engine that will produce predictable, recurring revenue."
53
322 reads
49
199 reads
Find an adviser for whom you will be neither their largest nor their smallest client. Make sure they know your industry.
Avoid an adviser who offers to broker a discussion with a single client. You want to ensure there is competition for your business and avoid being used as a pawn for your adviser to curry favor with his or her best client.
45
202 reads
If you want to be a sellable, product-oriented business, you need to use the language of one.
Change words like âclientsâ to âcustomersâ and âfirmâ to âbusiness.â Rid your website and customer-facing communications of any references that reveal you used to be a generic service business.
47
213 reads
49
237 reads
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