They will love you.

Gen X wants to know who is responsible at all times.

They grew up when institutions weren’t to be trusted.

Not seniority, effort, or hours worked.

You’ll often hear Gen X say, “If someone gets the job done in half the time, that’s fine.”

Gen X grew up with workaholic Boomer parents.

Seeing that, Gen X thinks work is part of life but not why they live.

Not as part of a tribe (Millennials) or institution (Boomers).

Institutions from Gov’t to marriage showed they couldn't be trusted during Gen X's youth.

Give them data.

Gen X says “Tell me how it is!” and cuts out the fluff.

For generations like Millennials, this is hard.

Millennials want the “shit sandwich” for feedback.

Gen X feels forgotten.

Only 20% of the population.

They’re also the people in your org with their heads down, getting stuff done.

But, take them for granted and they can bolt.

Boomers/Millennials grew up in ages of abundance.

Gen X is the first generation to NOT do as well financially as their parents or kids did.

Expect them to be friendly but not “friends” at work.

Unlike recent generations who bring their personal life to work.

• Say "Do it your way"
• Use well-written emails
• Say "I got it!"
• Focus on the mission w/ them
• Allow life balance
• Bond as people
• Be direct
• Acknowledge they exist
• Expect pessimism
• Expect work-life separation