What is greenwashing: all you need to know in 2022
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Green products are seen on the Internet and in stores and go by multiple names, like eco-friendly, all-natural and organic, but these terms are not always meaningful.
Most so-called "green" products are not as virtuous as we believe. To ride the wave of sustainable development, some companies claim to be ethical and sustainable, while it is not.
Greenwashing is a strategy to deceive consumers who are looking to buy ethical products. Even though a company claims that its products, its components or its practices are environmentally friendly, they are not. The only thing that they've changed is their marketing strategy.
The goal of greenwashing is only to make a profit. They are taking advantage of collective awareness linked to global warming.
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