Creativity - Page 21
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In Content Inc., Joe Pulizzi makes the case for entrepreneurs to build media platforms and valuable content that attracts their ideal audience rather than pitching products alone. He provides strategies for using content to build a loyal following.
An artist makes art for himself, not for the audience; you must like your art before your audience does.
“Stay out of it; don’t participate in a game, that is someone else’s game. Play your own game.”
Multilingualism has widely recognized social and career benefits. But did you know you can also reap the huge cognitive benefits of being multilingual?
Creative Conflict (2021) offers research-based strategies to turn workplace conflicts into opportunities for mutual gains. Authors Bill Sanders and Frank Mobus present techniques to reframe conflict mindsets, identify interests, and foster constructive debate to spark collaborative innovation.
Inside Apple's Design Methodology During the Steve Jobs Era. Software engineer Ken Kocienda, the author, worked on the first iPhone, among other projects.The author discusses Apple's software development process and why, in his opinion, it was a key factor in the company's ability to produce products of the highest caliber.
The book Creativity, Inc. provides an inside look at Pixar Animation Studios and the leadership principles that enabled it to become one of the most creative and successful animation studios in the world. Co-founder and President Ed Catmull takes readers behind the scenes, from Pixar's early days as a small computer company to producing blockbuster hits like Toy Story, Finding Nemo, and Up.
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