Learn more about leadershipandmanagement with this collection
How to create customer-centric strategies
The importance of empathy in customer success
The impact of customer success on business growth
Be Transparent
Never oversell what you can offer or do to your customers. It's important to be candid about your abilities and limitations.
Around 81% of consumers stated that they trust the brand to do what is right.
3
47 reads
Display Reviews
Publish genuine and heart-felt reviews on your website and social media. Censoring the bad reviews will only make matters worse.
79% of consumers rely their decision on user-generated content before making any purchasing decisions.
3
41 reads
Share Core Values
As a business, you should overtly display and discuss values and promote partners. Many consumers purchase from companies and businesses that share their own values.
3
50 reads
Treat Employees Well
Publicize wins from your entry to mid-level employees, both internally and externally. When you treat employees well it usually influences public opinion more than any other action.
3
34 reads
Take Accountability
Mistakes with a product or service should be apologized for along with ways to improve. Consumers are often influenced by what top leaders at a company communicate.
3
50 reads
Request Feedback
Give customers a chance to be heard by requesting feedback after key interactions. When prompted through e-mail, customers are more likely to leave a review after a positive experience.
3
48 reads
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