Ideas from books, articles & podcasts.
The Inaction Intertia Effect states that when users don't take an opportunity to gain value or accept an offer, they are less likely to get it the second time.
This could be related to the Cognitive Dissonance theory, which states that users...
One important way to apply the effect is don't offer the same discount to people twice, rather switch it up and offer a new one
The less you price something the less valuable it seems to people so be sure not to charge too low
Another important way that you can apply the Inaction Inertia effect is to use long term gains rather than short term gains through discounts.
created 6 ideas
We all struggle with anger at times. It is impossible to avoid traffic, politics, financial issues, or misunderstandings. However, frustrations can lead to major problems if left unchecked.
created 17 ideas
Fantastic, it’s everything you expect from Jordan B. Peterson. A “self-help” style book, it beautifully interweaves history, religion, science, and philosophy into a highly pragmatic book on how to be a fulfilled, successful, better human being.
❤️ Brainstash Inc.