The Power of Storytelling for Leaders – 2 - Deepstash
The Power of Storytelling for Leaders – 2

The Power of Storytelling for Leaders – 2

Curated from: davidhuntoon.com

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What's to gain for Leaders through storytelling?

What's to gain for Leaders through storytelling?

  • Can keep a consistent focus on the vision of the company
  • affirm faith in the near term intent of the leadership, 
  • strengthen brand loyalty
  • build support from the organizational team at every level,
  • resolve conflicts,
  • reaffirm company values.

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Two considerations when employing storytelling

  • Invest in a highly competent Director of Communication.
  • Be central in choosing stories.
  • Personally convey your vision in compelling stories.

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IDEAS CURATED BY

theaf

"Innovation distinguishes between a leader and a follower." - Steve Jobs. Striving not to be a follower.

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