Marketing & Sales - Page 35
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Building a StoryBrand is about making your customer the hero of a story.
You want to write, but you can’t seem to get those words flowing. Your brain is too cluttered to create new content. It is a terrible feeling and can hold a person back from finishing their work. And that's what we call "Writer's Block". While many associate writer’s blocks with procrastination, many believe it to be common among writers (even professional writers with years and years of experience). But irrespective of anything that people believe, the problem is real.
An interesting framework for reusing content
The best reps ask the best questions.
Email stats and best practices for all stages of the sales cycle.
As an engineer, it was hard to not underestimate the importance of distribution. Most of the time when I was thinking about sales, my brain(thoughts) just decides to skip it.
Bite sized reminders help to bring our awareness to the surface and so we can, and will make better choices
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