Marketing & Sales - Page 60
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Credit management is my biggest lesson for the past 24 months. I personally lost $6, 000 to a client in Malta because of a lack of good business credit management on my part. I don't want you to make the same mistake.
The idea is not unlike what I’ve been promoting, but they’ve taken it a level further to refine the idea. The main idea is to publish your ideas on a platform that you own (which could be WordPress like me, but certainly doesn’t need to be), and then sharing the content across the web so your readers can see it wherever they prefer to consume content.
Implementing an intent-based strategy for your SEO and content efforts could be the change you need to set your website apart from the competition. To build your strategy around intent, you’ll need to start with keyword research that takes into account the different types of keywords.
This came up for me recently when a friend published a great post about the future of WordPress. Myself and a few others left comments on his blog post to start some discussion, but most of the discussion happened on Twitter. The ease of discussion there is great, but it’s already essentially gone. Finding old threads on Twitter can be tricky, but finding that post on his blog will be easy to do into the future.If someone looks back on how this particular WordPress issue was resolved, they’ll find his post (and our few comments there), but almost certainly miss the deeper discussion on Twitter
Many companies experience the leaky bucket phenomenon. They spend all their energy acquiring new customers but neglect them as soon as the deal is done. Investing in your customer experience can be your best marketing and sales strategy.
Knowing the latest digital marketing trends is not sufficient. We should learn how to use and apply them. The article contains two of the latest trends and how to leverage them.
Here are 10 signs that the time to hire an outbound sales team is now.
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