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Council Post: Three Options For Validating A B2B Startup Idea Cheaply And Quickly

Council Post: Three Options For Validating A B2B Startup Idea Cheaply And Quickly

forbes.com

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Create An MVPP Framework

MVPP stands for minimum viable PowerPoint. It is derived from the commonly known MVP — minimum viable product — a version of a product with a limited functionality created in a fast and cheap way. So the idea of the MVPP is a standard commercial offer creation, either simple Word document or ...

If you create a presentation using some cloud service, it will be possible to update the presentation as you get feedback. This way, all subsequent experts will see the latest version.

Contact relevant business experts or decision-makers who work at target companies. This strategy can work alongside the MVPP framework or be done independently.

An important difference is that you should not try to sell your solution, like in the MVPP strategy, but ask for feedback instea...

This strategy is similar to the previous one, but the focus is on messengers.

The idea is to find sectoral chats and, again, ask for feedback about your startup idea there.

Any B2B idea, no matter how complex it is, will be used by end users — ordinary people who work at a certain company. Some additional marketing analysis is required for this route, namely definition of end users, their avatar(s), needs and pain points and existing solutions they currently use.

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