This is Marketing - Deepstash
This is Marketing

Shafin Hakim's Key Ideas from This is Marketing
by Seth Godin

Ideas, facts & insights covering these topics:

9 ideas

·

1.1K reads

12

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Creating Remarkable Products and Experiences:

Godin emphasizes the importance of creating products and experiences that are truly exceptional and worth talking about.

This is what sets successful marketing apart from average products or services.

16

199 reads

Storytelling and Spreading Ideas

The power of storytelling in marketing is highlighted, as it allows marketers to create memorable experiences and inspire action by resonating with the audience's values and aspirations

17

166 reads

Overcoming Resistance to Change

Godin encourages marketers to embrace the challenge of making change more appealing and accessible, rather than being deterred by resistance

17

146 reads

Generosity and Leadership

Marketing is about providing value and leading others towards positive change, which can help build a strong loyal following

16

126 reads

Long-term Thinking and Ethical Marketing

The book emphasizes the importance of long-term thinking and ethical marketing, which can lead to sustainable success by making a positive impact and serving the long-term interests of the audience.

15

113 reads

Embracing the Marketing Mindset

Godin encourages readers to adopt a marketing mindset in all aspects of their work, which can lead to more successful outcomes, regardless of their role.

15

95 reads

Marketing as a Driver of Change

Godin challenges the traditional definition of marketing and argues that it can be a force of positive change, rather than just a means of pushing products.

15

89 reads

Serving the Smallest Viable Market

The book emphasizes the importance of understanding and serving a specific audience or tribe, which can lead to deeper connections and higher customer loyalty.

18

82 reads

SETH GODIN

Marketing is anything we do that changes the culture for the better."

SETH GODIN

15

89 reads

IDEAS CURATED BY

hakimshafin

I help entrepreneurs and coaches save upto 30hrs/week with my virtual assistance. Topics i post about : 👉 Marketing. 👉 Productivity 👉 philosophy insights 📘

CURATOR'S NOTE

Key insights from the book.

Different Perspectives Curated by Others from This is Marketing

Curious about different takes? Check out our book page to explore multiple unique summaries written by Deepstash curators:

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