Social Media Goals: 7 Essential Strategies to Set Social Media Goals
Curated from: buffer.com
Ideas, facts & insights covering these topics:
6 ideas
·4.07K reads
17
Explore the World's Best Ideas
Join today and uncover 100+ curated journeys from 50+ topics. Unlock access to our mobile app with extensive features.
SMART goal-setting framework
Set goals that are:
- Specific: It will be easier to see what you need to accomplish.
- Measurable: How will you know when you’ve achieved your goal?
- Attainable: Or realistic. Is it possible to achieve the goal you’ve set for yourself?
- Relevant: For businesses, a relevant goal means that it has the potential to impact your business objectives, vision, or values.
- Time-bound: Give your goal a deadline.
331
925 reads
Locke and Latham’s 5 Principles of Goal-Setting
- Clarity: clear goals help with understanding the task at hand.
- Challenge: the goal should be challenging enough to prove motivating, but not impossible to achieve.
- Commitment: involve your team in the goal-setting process.
- Feedback: measure your progress and seek advice.
- Task complexity: be careful in adding too much complexity to your goals as it can impact morale, productivity, and motivation.
300
634 reads
Objectives & Key Results (OKRs) framework for goal setting
- Objectives – This is what you hope to accomplish. Objectives usually take the form of broad goals that are not measurable (that’s what the Key Results section is for).
- Key Results – Based on objectives, the key results are almost always defined with a specific number.
231
537 reads
BSQ (Big, Small, Quick) framework for goal-setting
- Think Big – Define your ultimate goal
- Act Small – Identify the milestones that will help you achieve that goal
- Move Quick – Come up with a timeline for achieving each milestone
279
609 reads
Big Hairy Audacious Goal (BHAG)
BHAGs focus on “audacious 10-to-30-year goals” that propel you toward your brand’s vision.
Examples from real-world companies:
- SpaceX: Enable human exploration and settlement of Mars
- Microsoft: A computer on every desk and in every home
- Blackpool FC: Reach English Premier League.
210
605 reads
Growth Hacker goal-setting
- Form Hypothesis
- Select KPI (Key Performance Indicator)
- Set Goal
- Execute
- Track Progress (adjust execution as necessary)
- Socialize/Iterate (let everyone know how it worked)
One of the unique elements of growth hacker goal-setting is the involvement from the whole team/audience via sharing your progress.
252
760 reads
IDEAS CURATED BY
David R.'s ideas are part of this journey:
Learn more about personaldevelopment with this collection
Conducting effective interviews
Identifying the right candidates for the job
Creating a positive candidate experience
Related collections
Similar ideas
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates