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Behavioural design is the science of creating products and services in such a way as to direct human behaviour.
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Successful long-term changes come when a person buys into it. People need to care enough about a goal to cultivate those habits or decide to put in the work. We can try to persuade people or show them how these behaviours support their goals, but we can't coerce them.
The more we can connect what we want people to do with reasons that matter to them, the more likely they are willing to try.
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Our behaviour can be shaped by things we are unaware of.
For example, when we try to focus on our work, it's easy to wander off track with distractions such as checking social media or answering emails. Suspending Facebook accounts or deleting apps from your phone can help to reduce the temptation. So can closing browser tabs, like Gmail.
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Products can be designed that are respectful of people while also improving larger outcomes.
For example, while we don't judge persons who fail to improve their health, we also recognize that the more people strive for healthy outcomes, the lower the costs to society and loved ones.
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Never stop learning. Never stop educating yourself. When you stop learning, you stop growing & maturing!
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