Multilingual Support: Speak Your Customer’s Language - Deepstash

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Multilingual Support: Speak Your Customer’s Language

entrepreneur.com

Multi-language support

Multilingual support - speaking in your customer's language - can benefit a company.

Research shows that 75 per cent of customers want to buy from brands that offer product information in their own language. While a company cannot offer all information in every language,

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Speaking in a customer's language offers various benefits:

  • It increases sales. Almost 74% of customers will buy again if a company offers after-sales service in their native language.
  • Access to a wider market. Nearly 70% of customers worldwide ...

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A brand needs to be aware of the various methods through which one can incorporate multilingual support.

Methods include:

  • translation tools
  • hire talent
  • localise important pages
  • multilingual chatbot support. Chatbots can cut operational costs by about 30 pe...

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