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Aristotle's Posterior Analytics explores how knowledge is acquired through demonstration, built on pre-existing knowledge, and grounded in first principles. It emphasizes the role of syllogism in scientific reasoning and the distinction between induction and deduction. This work is foundational for understanding the structure and process of obtaining true knowledge
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Aristotle's Nicomachean Ethics explores how moral knowledge is acquired through experience and habitual practice. It emphasizes practical wisdom (phronesis) as essential for applying ethical principles in real-life situations. The work is important for highlighting the role of reason and deliberation in achieving virtue and making sound moral decisions.
The Japanese Secret to a Long and Happy Life is a popular book by Héctor García and Francesc Miralles. It explores the Japanese concept of ikigai, which refers to a sense of purpose or reason for being.
Looking for a book that offers a hands-on, applied approach to developing the fundamental data analysis skills necessary for making better management decisions using marketing research results? Each chapter opens by describing an actual research study related to the chapter content, with rich examples of contemporary research practices skillfully drawn from interviews with marketing research professionals and published practitioner studies.
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